Posts in Marketing
IX Marks of a Good Church Website

Today, your website functions as the front door and lobby of your church. People have already visited your church long before they entered your building. If a visitor’s first impression of your sanctuary matters at all, then so should their impression of your website:

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You won't Believe These 6 Lessons Clickbait Teaches Us About Content

We have all been on the hook of a disappointing article baited with a headline we just could not resist. We have all found ourselves un-shocked, unmoved, and unamused by clickbait pieces shared by our “friends” on Facebook. Clickbait is today’s yellow journalism, relying on sensational headlines to drive traffic to websites usually laden with advertisements. Like a worm on a hook, clickbait content generally fails to yield the return the title promised.

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